Case Study: AMA

Mass Transmit is working with the American Marketing Association on a flexible word-of-mouth referral program. The program aims to generate awareness and increase membership for the AMA.

The referral program uses Peersuasion technology to enable an incentive-based ongoing referral program where both members and new referees receive gift cards for completed referrals.

The American Marketing Association, one of the largest professional associations for marketers, has 38,000 members worldwide in every area of marketing. For over six decades the AMA has been the leading source for information, knowledge sharing and development in the marketing profession.

 

AMA Email

Landing Page