Email Experience Council
Peersuasion is a member of the Email Experience Council (eec), a global professional organization that strives to enhance the image of email marketing and communications while and advocating its critical importance in business. The eec is working with members to set standards for email marketing through roundtables, surveys and best practices development. eec members include representative of other trade organizations, agencies, advertisers, technology partners, clients and companies focused on the potential of email marketing via mobile and other digital devices.
“Email is the backbone of word-of-mouth marketing online,” says Anthony Schneider, President of Peersuasion. “It’s vital that we adopt best practices, interact with top tier email marketers and learn from the experiences of other online marketers, their clients and end-users. Being part of the eec will help us to do all of that.”
More on the Email Experience Council
