Peersuasion Featured at Ad-Tech Conference
Peersuasion was featured at the Chicago Ad-Tech conference, July 13th in Chicago. Peersuasion was featured in a panel presentation called "Valuing Online/Offline Integrated Promotions." Anthony Schneider, President of Peeersuasion, explained the Peersuasion technology and presented case studies featuring the results of several Peersuasion programs.
The presentation was aimed at showcasing promotions that move consumers between online and offline activity. It explained why marketers are turning to online promotions to drive sales and how to manage successful integrated programs.
"Peersuasion has been a valuable part of our clients integrated marketing programs. We were excited to show the successful results of our promotional programs and how Peersuasion helps our clients achieve their marketing goals both online and offline," remarked Mr. Schneider. "As many clients turn to online referral, sweepstakes, coupons and promotional programs, the Peersuasion technology provides a lasting, flexible platform for delivering these campaigns."
